Feb 14, 2025

As you may have heard, some people are upset with Poppi. While the soda brand’s Super Bowl ad caused a bit of consternation, we have a different take on it… and that of Liquid Death’s controversial TV spot.

This episode also features an interview with Luke Montgomery-Smith, the co-founder of Plink, a brand of...

Feb 11, 2025

Like the effervescent bubbles in her sparkling wine, Emily Heintz believes that true quality always rises to the top.

Emily is the visionary behind Sèchey, a dynamic platform that includes a luxury dealcoholized wine brand, a dry bottle shop in South Carolina, and a thriving DTC business offering a wide range of...

Feb 7, 2025

Someone has to say it: Expo West isn’t for everyone. One host makes a case on why some folks should skip the Super Bowl of CPG… while three others try to prove them wrong. We also sit down with Trevor Burns of Leisure Hydration, an emerging brand of electrolyte drinks making waves in Southern California.

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Feb 4, 2025

Nona Lim describes the sale of her eponymous brand as “accidental.” The way in which she positioned the company for success and an eventual exit, however, was anything but.

Founded in 2014, Nona Lim Foods made a name for itself as a brand of better-for-you, easy-to-prepare Asian meals, including fresh noodles,...

Jan 30, 2025

These days, keeping it simple is one way to be different. At a time when brands are packing their products with processed ingredients and novel sweeteners, some companies are taking a stripped down approach… and getting noticed. This episode, which features an interview with Stephanie McGregor, a veteran food and...