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Dec 30, 2025

She went from selling hydration drinks out of the trunk of her car to building a $20M brand, without outside investors, industry experience or playing by the rules. 

In this episode, Jesslyn Rollins, the CEO of Biolyte, reveals how grassroots hustle, relentless sampling, and a medical-grade “IV in a bottle” helped...


Dec 26, 2025

As 2026 approaches, the Taste Radio hosts explore why uncertainty may actually favor emerging food and beverage brands. From changing definitions of value and retailer innovation to AI-driven discovery and standout new products, the episode highlights where real opportunity is taking shape in CPG.

Show notes:

0:25: NYE...


Dec 23, 2025

Before you hit play, here’s the headline — arguably the biggest in CPG in 2025, and one you already know: PepsiCo acquired better-for-you soda brand Poppi for nearly $2 billion.

What follows is a replay of a 2023 Taste Radio interview with founders Allison and Stephen Ellsworth, recorded back when Poppi was still...


Dec 19, 2025

Candy-coated dates, cocktails in pouches, collagen-infused beauty drinks and “noise-canceling” tonics. The latest wave of launches begs the question: is niche now the norm in food and beverage?

Show notes:

0:25: ‘Base Mentality. BBL Winners. Regen For All. Bark-Tinis. Adult Capri Sun. Hippies & Santa.--  Melissa...


Dec 16, 2025

Archer’s journey to $300 million in annual sales has been driven by an unwavering focus on operational excellence.

In this episode, founder and CEO Eugene Kang shares how disciplined execution, vertical integration, and precisely timed innovation transformed Archer from an upstart jerky brand into one of the...