May 29, 2026
Lionel Messi is a global sports icon and had a deep-pocketed strategic partner at his side. So why did his sports drink brand Más+ fail? The hosts break it down and also discuss how protein snack brand Wilde is turning heads with a new take on a cheesy cracker. Plus, Patrón’s Roberto Núñez & David Rodriguez reveal...
May 28, 2026
The latest episode of Taste Radio’s Elevator Talk spotlights innovative leaders from Wave Kids, Osia, Jous, Kulli and Amor Cura. The founders and operators introduce their brands and share recent company updates and milestones.
This week’s special co-host is Nicholas Williams, the founder of Innovation CPG.
Nicholas...
May 26, 2026
A relentless focus on product quality and operational discipline helped Chris Kirby build Ithaca Hummus into one of the most successful CPG brands of the past decade. With Guillermo’s Salsa, he’s putting that same playbook to work again – but at a notably faster rate of growth.
In this episode, Chris argues that...
May 22, 2026
What actually gets investors to say yes in today’s CPG market?
In this episode, we revisit conversations with founders, operators and investors at Taste Radio’s NYC Meetup who share candid advice on why disciplined growth, financial transparency and strong regional traction matter far more than hype – and why some...
May 19, 2026
Breaking into a crowded grocery category takes more than a great product – it takes a brand shoppers can’t ignore.
In this episode, Ian Tecklin, the founder and CEO of chef-driven frozen pasta brand Ripi, explains why he made brand identity and packaging a core investment from day one and how it helped the company...