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Mar 28, 2025

Is West Virginia’s groundbreaking move to ban artificial dyes in food the pebble that causes an avalanche? And, is Ben Stiller really leaping into an already crowded pool for BFY soda? Lots to discuss. We also sit down with Dan Grim, the CEO of functional drink manufacturer Lucky To Be Beverage Co.

Show notes:

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Mar 27, 2025

The latest installment of Elevator Talk features leaders from Herb & Orchid, Drop Needle Drinks, Fast Pickle, Edenesque, Nutrisurg.

Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week’s special co-host is Rebecca Bernard, the founder of Empire City Brand Builders,...


Mar 25, 2025

Gail Becker has a bold message for CPG entrepreneurs: if your brand isn’t built to truly improve the lives of your consumers, “you should stay the hell out.”

As the founder of the trailblazing frozen food brand Caulipower, Gail has changed the way that millions of Americans think about comfort food. Caulipower...


Mar 21, 2025

Poppi just popped – big time. But was PepsiCo’s $1.65 billion acquisition driven by TikTok virality, perfect timing, or industry heavyweights like Rohan Oza? (Sorry, prebiotics, this one's not about you.) And now that the first major deal has landed, is the BFY soda space about to see a gold rush – or a bubble...


Mar 18, 2025

Wild is woven into the fabric of her brand’s identity. But Rosa Li’s methodical, strategic approach to building a successful and respected CPG company stands in contrast to the untamed energy her products represent.

Rosa is the founder and CEO of Wildwonder, a sparkling beverage brand that is infused with prebiotics...